What does Clean Label mean?
To us, Clean Label means a short list of ingredients ONLY consisting of foods that come from nature. This means:
- no lab created ingredients
- no lab developed extracts, acids, flavors, colors, or preservatives
- no added sugar
- no artificial flavors
- no “natural” flavors (more on “natural” flavors below)
Why Clean Label?
Anyone that reads ingredient lists knows that: 1) they can be confusing and 2) they can be filled with ingredients that don’t come from nature. Even those packages and ingredient lists that claim to be “natural” may be confusing and different from what a consumer expects. Adhering to Clean Label eliminates confusion and increases transparency. You deserve to know what's in your food. Eating healthy can help you feel better and look better. We believe eating Clean Label is an important part of eating healthy. Eliminating the stuff that nature didn’t intend for our bodies can help everyone eat more healthfully.
What does Clean Energy have against "natural" flavors?
Most health conscious consumers have shifted away from artificial flavors and artificial ingredients. Surprisingly, "natural" flavors aren't much better. “Natural” flavors are ubiquitous in packaged foods, which you can see by reading packaged food ingredient lists. But “natural” flavors don’t fit into our definition of natural or Clean Label. Read the articles we have shared in the Articles section, or do a quick web search on “natural” flavors. You may come to the same conclusion.
In short, "natural" flavors have a long and ambiguous definition from the FDA. The definition is broad enough to allow lab developed ingredients, many of which may be unrelated to the product. Even the Government Accountability Office has concluded that “natural” flavors need additional studying and safety precautions! "Natural" flavors, like artificial flavors and other lab created ingredients including processed sugar, may irritate allergies and create inflammation. If you prefer organic, you are indicating that you don't want lab created stuff on your food while it is being grown. Why would you want lab created stuff in your packaged food? We don't, which is why we go with Clean Energy, Clean Label and certified organic.
In addition to being Clean Label, what other healthy attributes does Clean Energy possess?
- Certified Organic
- Gluten Free
What is the nutritional information for Clean Energy?
Why a single serve packet?
Single-serve packets allow for contact-less consumption, the most hygienic way to eat in a post pandemic world. Single-serve packets are also more portable and packable than bottles. They are a great way to deliver the nutrition of a smoothie, without the mess. Smoothies are closer to the original raw food form, retaining more of its nutrients, and offer more fiber than juice. Compared with glass bottles or the standard plastic/PET bottle per 100g of product, packets reduce packaging weight by over 90% and 35%, respectively. The result is less greenhouse gas produced in shipping and less landfill.
When to use?
- Find a quick and easy way to eat clean while nourishing yourself with organic fruits and vegetables, at home or on-the-go
- Replenish energy quickly before, during, or after a workout, race, or game
- Pack for a clean energy boost on a hike, bike, canoe, climb, or a run
- Provide a halftime shot of clean energy that is not as heavy or dry as a protein/energy bar, but more naturally nutritious than a sports drink or gel.
Clean Energy: Anytime you want Clean Label with convenience
How to store?
Clean Energy tastes great chilled like a smoothie, but it is shelf stable and requires no refrigeration before opening.